The Push For McCoy

It’s already begun–and smartly–as detailed by Cedric Golden in the Austin-American Statesman:

While in New Haven, Conn., in January for the announcement of the Walter Camp Award, McCoy visited the ESPN studios in Bristol and did a series of interviews. A local high school invited him to speak, and McCoy leaped at the opportunity. He also did an ESPN radio segment with Colin Cowherd.

In February, he appeared on ESPN’s “First Take” from Austin.

Three weeks later, he was off to Peru for a week of missionary work.

Back in Austin, he was honored with a Texas Senate resolution in April. Then came speaking engagements over the next couple of months and a taped appearance for an “ESPN Outdoors” TV show that involved his buddy and teammate Jordan Shipley on a fishing trip to Lake Whitney. Then it was on to Abilene to speak at a Fellowship of Christian Athletes banquet. Fourdays later, McCoy threw out the first pitch at the Texas Rangers-New York Yankees game. For the record, his fastball came in a little high, but he looked good on the five-step drop.

He was back in Connecticut three weeks ago to appear live at the ESPN studios. While he was there, an area high school asked if he would like to speak to their students. “Of course,” was the answer.

This is a great approach to take for a Heisman front runner–get out there early and be accessible and then get out there and be accessible again.  Don’t turn down the chance to get some exposure, even when it’s a little event at a high school or media outlet in a tiny town. 

You just never know when a Heisman voter is watching.